The publisher of our new tour in Ronda, @clive, got in touch recently to say he and Alba Delgado are promoting each other’s tours. (Alba has published three tours in Seville, not far from Ronda – in one of my favourite parts of the world, Andalusia.)
This makes a lot of sense. Network effects are at the heart of VoiceMap’s growth, and we’ve been building in ways that make the most of them since day one. They’re the reason why we believe it makes more sense to publish a VoiceMap tour than to offer a standalone tour through a whitelabelled app – or one of the reasons, anyway. There are others.
There’s plenty of evidence that they’re working too. There’s a publisher in the US who is seeing seven times more sales through VoiceMap than he ever did through his own app, for one, and most importantly there’s the continued growth in tour sales, which are roughly triple what they were in 2021 – and roughly ten times what they were in 2019.
What Clive and Alba are doing will only amplify these network effects, and we encourage you to co-operate with publishers in your region – or even publishers further afield, with tours that cover similar subjects to yours. Use this forum to reach out, either by posting a reply here or by starting a new thread, specific to a location or the types of collaboration you can offer. We’ll do our best to make sure other publishers see your posts!